A Blog About Business, Behavior, and the Brain
My latest video overview of the “Hook Model”. Slides below video.
Hi, I'm Nir. I build, study, and write about products and ideas that move people.
More about me here
Upcoming Workshops and Events
Hooked Workshop - Bay Area, CA - March 26
Hooked Workshop - London, UK - April 28
Habit Summit Europe - Amsterdam, NLD - April 30
My new book is available on Amazon.
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