When we look at successful entrepreneurs, it may appear that they spend their lives relentlessly driving towards a singular goal. We assume the path to success was a straight shot, lined with mile markers throughout. In fact, it wasn’t. Entrepreneurs make it up as they go. The nature and uncertainty of entrepreneurship favors those who can quickly find the most efficient path, regardless of where the crowd may be headed.
Finding the optimal path, that is, doing only the stuff that matters most and quitting the rest, is paramount to an entrepreneur’s success. In this final post in my three-part series on the lessons and parallels of running a business and running as an athlete, I’ll be taking a look at why quitting is as important as commitment.
Lesson 3: Quit to win
Every week, I meet with entrepreneurs who are lit up with passion for their business. Typically, when I am asked to advise someone, I will ask what the top issue is that I could help him or her with. True to form, they begin to describe their social media plan, followed by a description of the slides in the investor presentation they will inevitably make. They would be hard-pressed to omit the amazing code they are in the process of building and the great feedback received from a PR agency they met with, and on and on. Invariably, and quite clearly, there is a lot on their mind.