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Becoming Indistractable workshop title

Becoming Indistractable: How to Control Your Time and Attention

The Becoming Indistractable workshop is the most time-effective way for busy professionals to win back their time and attention, become more available and present for their loved ones, and live the lives they envision.

Hooked workshop title

Hooked: How to Build Habit-Forming Products

The Hooked workshop is designed to give you practical insights and actionable steps for building products people love and use regularly. This workshop teaches the model for customer habit formation that is used by some of the world’s most successful companies.

Nir Eyal's writing has been featured in

Meet Your Instructor

Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford.

He is the author of two bestselling books, Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life. Indistractable received critical acclaim, winning the 2019 Outstanding Works of Literature (OWL) Award.

Questions? Contact Us.