Writing is what's Nir been up toRecently, I was asked by a friend why there have been so many guest posts on the blog lately. “What’s Nir been up to?” he asked. “Why aren’t you writing anymore?” The answer is, I am writing.

I’m working on two books at the moment. The first is a brief overview of my Hook Model, targeted at product managers, designers, and start-up folks. This e-book will be emailed to all blog subscribers by the end of the year.

The second book — still in early stages — is also about habit-forming technology, but is written in a narrative-style and targeted at a broader audience.

So while I’m feverishly plugging away at these two book projects, I will publish occasional blog posts of my own in addition to featuring select guest posts related to business, behavior and the brain. Feel free to suggest your own ideas for a guest post.

What else?

In other news, I’ve been teaching quite a bit lately. I once again taught the Hook Model at Stanford’s Graduate School of Business and Design Schools this fall and continue to host workshops on the Hook Model across the country.

The three upcoming workshops below will be open to the public:

(Blog readers get 50% off using the discount code “NirAndFarFriends”)

And finally…

I’ve starting an AngelList syndicate!

I’ve been angel investing for the past 5 years and am now pleased to offer others the opportunity to invest along with me. My thesis centers around businesses that do good for customers and their bottom line by forming — you guessed it — habits!

To learn more, see: https://angel.co/nireyal#syndicate


Photo Credit: mpclemens