Past Articles:
Users
Essays about how to engineer behaviors in users and customers.
- Think You Like What You Like? Think Again
- Temptation
- Why Business is Addicted to Habits
- Viral Loops Or Viral ‘Oops’?
- Making a Marketplace
- What Killed Turntable.fm?
- Designing to Reward our Tribal Sides
- New Video – “Hooked: The Psychology of How Products Engage Us”
- How Technology is Like Bug Sex
- Ways To Get People To Do Things They Don’t Want To Do
- Escape From Message Hell
- Mass Persuasion, One User At A Time
- How Investment Drives Engagement (Slides)
- Video: The Desire Engine in 15 Minutes
- Getting Your Product Into the Habit Zone
- Where Have The Users Gone?
- Infinite Scroll: The Web’s Slot Machine
- Designing User Habits Video
- How Sports Infect Your Brain
- This is Your Brain On Boarding: How to Turn Visitors Into Users
- Make Your Users Do the Work
- Behavior by Design Video
- When Designing for Good Is Bad
- Stop Building Apps and Start Building Behaviors
- The Morality of Manipulation
- Never Take Your Eyes Off This Hacker Metric
- First Video of My “Behavior By Design” Talk: Creating Addictive Products
- Spotting the Next Facebook: Why Emotions are Big Business
- The Billion Dollar Mind Trick: An Intro to Triggers
- Why Everyone Hates I.T. People
- Hooking Users In 3 Steps: An Intro to Habit Testing
- Abolish The Reference Check
- Want To Hook Users? Drive Them Crazy. (An Intro to Variable Rewards)
- Go Ask Grandma: How To Design For “Normals”
- How to Manufacture Desire: An Intro to the Desire Engine
- Habits Are The New Viral: Why Startups Must Be Behavior Experts
- Behavior by Design
Self
Essays about how to design behaviors in yourself.
- Why Positive Thinking is Bad For You
- What You Don’t Know About Intuition Can Hurt You
- This Will Be the Last Article You Read
- Time for Digital Hat Racks
- The First Thing to Know When Creating a Habit
- Strange Sex Habits of Silicon Valley
- How to Design Behavior (The Behavior Change Matrix)
- Train to be an Amateur, Not an Expert
- Being a Good Quitter Makes You a Good Entrepreneur
- Why Your Goals Are Bound to Fail, and What You Can Do About It
- What A-Players Do That You Don’t
- Why You Should Run Your Business Barefoot
- Are you a Startup Star, Wacko, or Wannabe?
What’s next?
Essays about technology, startups and innovation.
- Our More Addictive World
- The Future is Driven by Interface Changes
- Time for Digital Hat Racks
- The Network Effect Isn’t Good Enough
- Escape From Message Hell
- The Next Secrets of the Web
- What Is, and Is Not, Your Product’s Job
- Pinterest’s Obvious Secret
- Personalized eCommerce Is Already Here, You Just Don’t Recognize It
- Where is the Web Going?
- The Developer Divide: When Great Companies Can’t Hire
Other Resources:
Presentation slides
See presentations I’ve given to organisations and companies on my Slideshare page here.
Videos
I post recorded presentations I’ve given to my YouTube channel here
Recommended books
A list of books I recommend can be found on my Amazon page.
