How to Build Habit-Forming Products
4.6 (40,250 reviews)
“A must read for everyone who cares about driving customer engagement.”
– Eric Ries, Author, The Lean StartupBuy The Book ››
Control Your Attention and Choose Your Life
4.5 (23,735 reviews)
“The best guide I’ve read for reclaiming our attention, our focus, and our lives.”
– Arianna Huffington, CEO, The Huffington PostBuy The Book ››
Being “indistractable” and learning how to stay focused is exactly what it takes to get things done and get ahead.
Building Habit-Forming Products
In an age of ever-increasing distractions, quickly creating customer habits is an important characteristic of successful products. What are the secrets of building services customers love? How can designers create products compelling enough to “hook” users?
On the road to changing your own behaviors, you’ll learn to combat potential stumbling blocks like confirmation bias and hyperbolic discounting.
Learn how to incorporate Behavioral Design and Consumer Psychology in new product development and product strategy to create repeated user engagement and to reduce customer churn.