New Video – “Hooked: Building Habit-Forming Products” | Nir and Far

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New Video – “Hooked: Building Habit-Forming Products”

My latest video overview of the “Hook Model”

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Business, Behavior, and the Brain

Hi, I'm Nir. I build, study, and write about products and ideas that move people. More about me here

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Best of Nir And Far

New here? Read my recommended essays:

Hooking Users In 3 Steps: An Intro to Habit Testing
Want To Hook Users? Drive Them Crazy. (An Intro to Variable Rewards)
How to Design Behavior (The Behavior Change Matrix)
How to Manufacture Desire: An Intro to Hooks
Habits Are The New Viral: Why Startups Must Be Behavior Experts
Where is the Web Going?

For more resources, see my list of recommended books.

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