Below is my opening presentation from Habit Summit highlighting examples of companies changing user behavior for good.
- Free Schedule Maker: Use My Google Sheet Template
- The New York Times Uses the Very Dark Patterns it Derides
- How to Start a Career in Behavioral Design
- A Free Course on User Behavior
- User Investment: Make Your Users Do the Work
- Variable Rewards: Want To Hook Users? Drive Them Crazy
- The Hooked Model: How to Manufacture Desire in 4 Steps