Understand what drives user behavior.

Download the official Hooked workbook to learn how.

After the slide presentation I posted about “The Secret Psychology of Snapchat” received such a warm response from readers, I decided to create another set of slides. This presentation is about how to win over your competition’s customer habits. I hope you enjoy it.

For a deeper analysis, see this previous article I wrote on the topic: https://www.nirandfar.com/2015/01/competitions-customers.html

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